And CEO Mark Parker Nike president noted in a conference call, Nike company has the advantage of the company to establish a good relationship with the different consumer groups, and a variety of products can satisfy different customers in various regions. Parker said, “Now Nike with other businesses are facing macroeconomic challenges, but after analysis,nike air huarache white gum， we correctly positioned and make the best short-term market strategy in order to keep the rise in performance, Nike company does not intend to slow down the pace of development We have been trying to move forward. ”
Nike is still the leader in sports business, the previous year’s sales of $ 30.6 billion; however, as more and more brands to join the sports market share in a competitive market, such as in recent years, new sports brand Under Armour last year, also received $ 3.08 billion in sales, Nike company is also facing increasing pressure.nike air huarache womens pink，According to earnings data show that last year Nike’s profits up 22.6 percent to $ 1.18 billion and diluted earnings per share of $ 1.34, up $ 0.25 per share, total. Analysts forecast the company’s profits this year Nike will continue to grow, and forecast its earnings per share rose $ 0.15. As of August 31, Nike’s performance increased by 5.4% to $ 8.41 billion, rose more than analysts expected to rise 3 percent. In constant currency basis, revenue rose 14 percent, online sales grew by 46%.