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Nike will focus to invest in the enormous potential of the female clothing market sporting goods giant Nike has business focus will return to having “enormous potential” of female clothing, and that this is a major opportunity to further develop the company’s global huarache sale, Publish this comment came as Nike ares disclose earnings in the second quarter of the company’s 2014 annual growth of 23%, reflecting a strong rise in revenue growth and gross profit margin.

Nike CEO Mark Parker in a statement expressed its earnings conference, to announce the outcome of this depends, “will focus on the opportunities that we can grow and have the highest potential return of the investment areas to make rigorous choices.” And one of these areas is expected to return to Nike urgently focus its business women clothing goods. Parker told analysts: female clothing has a huge potential, and this business is for us a great opportunity. As of mid-2013 底止, Nike’s menswear business is almost three times as much as women’s business. huaraches outlet,The company now plans to Nike Women’s revenues will reach $ 7 billion in 2017, the company and is actively making investment recommendations, it is estimated to narrow this gap should be no problem.

In fact, Parker said: We will begin to reduce the difference between the proportion of male goods company Nike and female merchandise. So we are very, very optimistic about the opportunities of women trade, and relatively complete, we have increased the full communication that some of the goods as well as the percentage of our business inside. 2014 fourth quarter and innovative products for professional use include Nike base layer (Nike Pro Base Layer) series, can maintain the strength of the Nike professional use bra (Pro bra), and Air Max series huarache women, Nike company in Newport Beach (Newport Beach) and Shanghai opened a store of female commodity. Nike Brand President Trevor Edwards added: We have seen the momentum of this industry is very striking. After all, we only our second quarter of female commodity business is only as good things start coming it.

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